Senior Loyalty Specialist/Senior specialista věrnostních programů

We’ve built the world’s most successful tobacco company, with the world’s most popular and iconic brands. A few years ago, we’ve decided to build PMI’s future on smoke-free products - completely new, innovative product platforms. Our dream is to convert every adult smoker that would otherwise continue to smoke, to these smoke-free platforms. To help us achieve our dream, we need your help!

We are currently looking for a position of

Senior Loyalty Specialist

In this position, you will be responsible for:

Leading the planning, execution, and continuous improvement of the IQOS loyalty program, ensuring it aligns with brand objectives, customer needs, and business goals to drive long-term customer loyalty.
Developing targeted campaigns to enhance customer retention and engagement, using personalized offers and promotions to incentivize brand loyalty.
Analyzing customer data and loyalty metrics to identify trends, measure program effectiveness, and recommend optimizations. Using customer insights to refine strategies and improve the customer experience.
Collaborating closely with cross-functional teams, including Category, Customer Service, Digital, Orchestra, and CRM teams, to align the loyalty strategy.
Working with a digital agency (third-party management) to ensure deliverables are executed in a timely and effective manner.

WHAT WE ARE LOOKING FOR:

· University degree, preferably in Business Administration, Marketing, Digital Marketing, or a related field

· Experience in sales or marketing, in the consumer goods industry, preferably in multinational environment (3 years min.)

· Project management experience (2 years min, 5+ members)

· Data-driven mindset with ability to analyze complex customer data and translate insights into actionable strategies

· Advanced level MS Office (Excel, PowerPoint)

· Fluent English is a must, Czech/Slovak fluent

· Experience with leading 3rd party employees is an advantage

·

WHAT WE OFFER:

We offer a competitive salary and excellent benefits package such as:

- Flexible working hours / home office possibility

- 25 vacation days and 4 sick days

- Summer/winter vacation contribution

- 11 000 points in Benefit Café, Multisport card, Meal tickets

- Life & accident insurance, Pension plan with contribution (3rd pillar)